Under the woke pressure to oppose the new voting law, some companies have started to influence the political arena, jeopardizing their relationship with those from the right. 

On Saturday, April 10, more than 100 business leaders joined a virtual discussion on Zoom over the topic of protesting against the new election bills that several states have passed recently, according to CBS. The meeting’s purpose was to plan a “far more robust, organized response” to what the leaders referred to as the “false premise and anti-democratic” voter restrictions. 

The discussion proposed implementing financial pressure on states and politicians who would support and impose the legislation, namely reconsidering their donations and investment. According to the Washington Examiner, the move may “alienate” them from the conservative consumer base. 

“Many conservatives will inevitably choose to walk away from these businesses,” said Pennsylvania Republican Sen. Pat Toomey, the Banking Committee ranking member. 

A conservative editorial board of The Wall Street Journal published an op-ed article on April 1 warning that there is no guarantee for companies when they follow the “woke mob.” The board anticipated that “they and their companies may pay the price when the woke mob decides to turn on them and they need GOP protection.”

Both Delta Airlines and Coca-cola are doing business in China, Florida GOP Sen. Rick Scott’s office reviewed in a statement published on April 12, reported by Washington Examiner. 

Meanwhile, Major League Baseball, which moved its All-star game from Georgia in protest of the state’s new election law, was also found to have been investing in China for a fancy streaming deal. 

Republican Sen. Marco Rubio believes that since China is notorious for being the country that continues to conduct genocide in the modern-day, together with other scandals relating to its force organ harvesting business, slave labor, and even child labor, corporations will “risk serious consequences” for meddling in the political arena while remaining in a relationship with it.  

On April 3, a call for a boycott of companies that decided to jump on the bandwagon of pressuring officials against the new legislation was issued by former President Donald Trump.

Joel Griffith, a research fellow in the Roe Institute at The Heritage Foundation, believes that consumer choice might not always be influenced by politics, though he still suggests the possibility that people might alter their choice of product if “the politics become so in your face.”

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